Hugh Choi studied Electrical Engineering and Computer Networks at the University of Southern California. For a decade, Hugh has researched emerging technologies in wireless connectivity, sensors, and display at Samsung Electronics while developing a cutting-edge mobile device which was named in TIME’s ‘Gadget of the Year 2008’ with iPhone.

After serving as a Co-Founder of IoT platform company ‘MagicEco,’ he is now operating various innovative projects as a technology strategist and an innovation catalyst at Innovation Design Company ‘LIFESQUARE’ to catalyze corporate innovations. Recently, he founded an XR Hardware Platform startup ‘Ziilion Technology’ in order to build the real world ecosystem over borderless Metaverse for the next decade.

Hugh also co-founded ‘Pan Asian Network’ to catalyze innovations and collaborations from Asia with hundreds of innovators, creative minds, and polymaths. As a future designer, he designs innovations for a better future for the pursuit of his calling. Hugh specializes in emerging technologies, platform and tech strategy, hardware ecosystem, and business model innovation.